
The WNBA is in the middle of an unprecedented popularity surge, fueled by a new generation of stars bringing record-breaking viewership and revenue. But as the league enters this lucrative era, some longtime icons appear to be falling behind. Hall of Famer Sheryl Swoopes has reportedly been removed from the WNBA’s broadcasting schedule, a stunning development many link to her highly public and controversial stance toward Indiana Fever sensation Caitlin Clark.
Controversy, Criticism, and a Breaking Point
For months, Swoopes drew backlash over repeated comments about Clark that fans and analysts labeled misleading or dismissive. She questioned Clark’s scoring records, exaggerated her shot volume, and at one point praised the Fever’s success while refusing to say Clark’s name on her podcast. The situation escalated when respected figures like Nancy Lieberman and Stephen A. Smith publicly criticized Swoopes, with Lieberman revealing their friendship fractured over the issue.
Protecting the “Caitlin Clark Effect”
With Clark driving ratings, ticket sales, and national attention, the league appears focused on protecting its most valuable asset. Swoopes’ recent reversal—publicly praising Clark on ESPN—was widely seen as damage control rather than sincerity. As the Fever rise and the WNBA grows globally, the message is clear: legacy alone no longer outweighs professionalism, accuracy, and supporting the league’s future.